Brewery Launches Blank Ads With A Hidden Message

Brewery Launches Blank Ads With A Hidden Message

Fuller's lager brand created a special series of advertisements that can only be revealed using Instagram filters

Sara Roncero-Menendez
  • 18 october 2016

Some of the best advertising campaigns let potential customers in on a secret, and Frontier has the biggest secret of all: blank ads that are only revealed on Instagram.

The lager, a product by British brewing company Fuller, has created a blank ad that could only be revealed by taking a picture on Instagram and using filters to uncover the picture of the pint hidden within.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.