Real-Time Data Used To Calculate The Brand Power Of Athletes
Brandtix has developed a digital platform with a complex algorithm that combines social media variables with player performance to predict the next A-list pros
Brandtix is the first global sports index platform that provides analytics on a players’s brand value, based on up-to-date athletic performance and social media presence. The website and app were developed by a team of experienced sports marketers to help agents, sponsors, broadcasters, and clubs make informed endorsement decisions.
Brandtix combines real-time, incremental analytics pulled from performance on the field and on social media accounts. The ‘dashboard’ allows users to view trends in specific time-frames, and can provide thorough statistics on players and their fan demographics.