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Vice Media Is Crafting Its Own Special Beer

Vice Media Is Crafting Its Own Special Beer

The company is joining the craze of creating branded beverages, naming it after the pub it owns

Sara Roncero-Menendez
  • 10 october 2016

As more companies get into the beer business, VICE Media becomes one of the first publications to join the fray. Named after the London pub they own, Old Blue Last is their latest venture, available for all their employees to sample as they begin brewing. Created with long time client AB InBev, the VICE beer is five percent ABV and comes in a silver or gold can.

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