Claire Wasserman, Founder of Ladies Get Paid, describes how she's using an internal team communication tool to build a network of thousands

“Slack is crack.” Every Monday, that’s how we ended our team meeting. A recurring refrain, we were repeatedly warned that slacking too much probably meant that we just should’ve picked up the phone.Slack came out of the gate in 2009, quickly inserting itself into our work lives as a how-did-we-ever-exist-without-it tool. It facilitated communication between colleagues, instantly eradicating email and pretty soon, phone calls too. Our team got hooked.

I didn’t realize Slack could be repurposed as a community builder until someone at a conference casually mentioned they’d used it as a way for attendees to connect. That sparked my interest and must’ve gotten lodged somewhere in the back of my mind.

EXCLUSIVE MEMBER CONTENT
PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in