NY Mag Launches A Site Dedicated To Lifestyle Shopping
New York magazine has created a new platform called The Strategist, a standalone site designed to help people shop online
New York Magazine has launched The Strategist—a new blog designed to help its readers shop more efficiently online. According to the magazine, the editorial team aim to roam the street looking for the latest finds, along with poking around on obscure Reddit threads.
Although there are plenty of online shopping resources already out there for consumers, they don't necessarily cater to many things that their readers care about, such as style or design. Therefore, it aims to provide trustworthy expert advice in order for their readers to feel good about what they're spending money their money on.