Children can now enhance playtime by sculpting characters and creating unique worlds for them

Hasbro has announced the Play-Doh Shape to Life Studio, which enables children to sculpt their own creations and create unique magical worlds. The set includes character stampers, action stampers, tools, cutters, cans of Play-Doh and instructions.

Kids can use the stampers, cutters and tools to shape their creation and then bring it to life by scanning it into the Play-Doh Touch app on iPhone or iPad. They can interact with their creation, create new friends that unlock worlds and personalities, and add fun effects.

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