Commerce Expert: Why Brick-And-Mortar Shopping Can’t Be Replaced

Commerce Expert: Why Brick-And-Mortar Shopping Can’t Be Replaced
Consumer Goods

Erin Armendinger, SVP of bio, explains the physical need of customers to experience certain products before buying

  • 7 december 2016

As part of our series centered around the PSFK Future of Retail 2017 report, Erin Armendinger, SVP of bio, offered insights into how digital innovation will never supersede the brick-and-mortar experience.

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