Grocery stores can let charities know through an app if they have food they want to get rid of that is still fresh

What does Iseult Ward, who has a business and economics degree, have in common with Aoibheann O'Brien who has a masters in environmental science? They both detest waste. Despite their lack of talent in tech, the two combined their knowledge to create FoodCloud—a food networking service that connects meals from local businesses with charities. Ward and O'Brian's initial idea was to present local businesses with an alternative to throwing out the food. The two saw a problem when in a community a business on one side of the street had perfectly good food, whereas a charity a block or two away still needed food donations. FoodCloud brings the two parties together.

EXCLUSIVE MEMBER CONTENT
PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in