The brand's newest holiday promotion is a Russian-nesting doll of boxes, encouraging customers to pass along the gift of chocolate

‘Tis the season to not just treat others, but also yo-self! When you make your list and check it twice, make sure Chocolatier Godiva is on it, as they've created a special babushka doll-esque holiday set that gives the giver a treat and the giftee something to pass along.

“The Box That Keep Giving” is a special holiday promotion the brand is running where there are two boxes inside labelled “To Keep” and “To Give.” The customer then passes on the box, and within the box they give, there are another two boxes, and the process repeats itself until the final box with just two chocolates is given away. This special promotion will only be available this holiday season at select stores.

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