Wynn Resorts is bringing the AI technology to their Las Vegas rooms to give guests voice-activated control

Wynn Resorts and Amazon are working together to place an Amazon Echo in every Wynn hotel room in Las Vegas. Steve Wynn, the CEO of Wynn Resorts, wants to give the guest in each room a tech-filled experience. Other hotels have offered similar voice-activated experiences in their rooms, however, this is the first company to commit to the idea by having it in each room of their establishment.

The Amazon Echo is Amazon's hands-free speaker that users control with their voice. It connects to users' phones to play music, give sports updates or any other form of information users ask for.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in