Francesca Gotti shows off a creative new packaging technique with Inaccessible Perfume

Italian artist Francesca Gotti developed a conceptual installation for Aybar Gallery this month that features a unique packaging design called “Inaccessible Perfume” that houses the product within a shell that must be broken in order to reach it.

The recycled material Glebanite was used for this project as it resembles stone and ensures the scent remains hidden until it is broken out and discovered, creating a unique sensory journey.

Aybar Gallery

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in