The brand released an Instagram Stories experience for potential DJs to mix on their phone

Just in time for New Year’s Eve, spirits company Bacardi wanted to provide everyone everywhere with the chance to throw down tracks on a turntable to amp up their New Year spirit. Well, thanks to Instagram’s Stories feature, this is now a reality, enabling users to mix on turntables with their smartphone.

In the Stories section, a set of discs rotate as they would on a turntable while a song plays. By tapping the indicated areas, users can mix their own creation.

The turntables are free for anyone to use, as long as they have Instagram installed on their smartphone.

Bacardi Instagram

Just in time for New Year’s Eve, spirits company Bacardi wanted to provide everyone everywhere with the chance to throw down tracks on a turntable to amp up their New Year spirit. Well, thanks to Instagram’s Stories feature, this is now a reality, enabling users to mix on turntables with their smartphone.

In the Stories section, a set of discs rotate as they would on a turntable while a song plays. By tapping the indicated areas, users can mix their own creation.

The turntables are free for anyone to use, as long as they have Instagram installed on their smartphone.