Baskets Let Employees Know If Shoppers Need Help

Baskets Let Employees Know If Shoppers Need Help

Innisfree has developed a color-coded system for customers who need guidance in the store

Sara Roncero-Menendez
  • 5 january 2017

Have you ever gone into a store, only to be immediately pounced on by a store employee, asking if you need help? Or perhaps the opposite, where you can’t seem to get a store employee’s attention for some much-needed help? Korean Beauty brand Innisfree is helping customers get the attention they want by using special shopping baskets as a photo by reddit user hand_ shares.

This store lets customers choose whether they want to be bothered by the staff

The new color-coded shopping baskets are easy to use: use a green basket if you’re just browsing or don’t desire any assistance, and use orange if you would like to speak with a sales person. The only problem with the system is that they may run out of baskets during busy times of the day, but the problem is pretty easy to solve by just having extra tags. Either way, it’s a smart way to save shoppers from awkward interactions.


+connected baskets
+Customer retention

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