menu

Nestlé’s Holiday Machine Plays Christmas Music As It Brews Coffee

Nestlé’s Holiday Machine Plays Christmas Music As It Brews Coffee
Experiential Marketing

This massive Rube Goldberg machine plays music while customers order their drinks

Sara Roncero-Menendez
  • 6 january 2017

Nothing says happiness better than piping hot coffee and catchy holiday tunes. Well, what if you could get a double-whammy fix of both? An innovation that was brewed over the festive period was Nestlé‘s twelve-foot tall Rube Goldberg machine that plays festive songs while making coffee, coined Nestlé Coffee Moment Ensemble.

Screen Shot 2017-01-05 at 7.31.14 PM

With songs like “Joy to the World” and “Winter Wonderland” in its repertoire, it uses balls, glockenspiel keys and strings to make the sounds, with 1,450 pieces in all. As soon as a customer orders a coffee from the panel, the music starts as the coffee begins brewing. If you didn’t get to see the machine in action at the Tokyo Harajuku’s Nescafe, then check it out in the video below:

Screen Shot 2017-01-05 at 7.32.15 PM

Screen Shot 2017-01-05 at 7.31.54 PM

Nestlé Coffee Moment Ensemble

+coffee
+Entertainment
+experiential marketing
+holiday
+Music
+Nestle
+retail
+tokyo

More in Entertainment

Entertainment

Create Live Performances Anywhere Anytime With AR

A music app called Firstage creates a new way for new musicians to reach listeners while also helping the artists financially

17 November 2017
Entertainment

A World-Renowned Makeup Artist Is Selling Her New Collection On Spotify

Professional makeup artist Pat McGrath is using the streaming platform to reach new customers

16 November 2017

The Latest

Event

PSFK is proud to host a special half-day conference around the findings in of our latest report on innovation and opportunity in retail

January 16, 2018 | New York City
Video

At PSFK 2017, Studio Industries CEO Mike Lee teleported us in a time machine to the grocery store of the future, where experiences will reign over products

September 27, 2017
No search results found.