Reports that a Finnish manufacturer will reissue ‘the world’s best-selling mobile phone’ have been met with joy and trepidation


This article titled “Nokia 3310, beloved and ‘indestructible' mobile phone, ‘to be reborn'” was written by Anna Livsey, for theguardian.com on Wednesday 15th February 2017 04.33 UTC

Seventeen years after it was originally launched, the Nokia 3310 is reportedly set to make a comeback.

HMD Oy Global, a Finnish manufacturer with the exclusive rights to market the Nokia brand, is apparently planning to release a revamped version of the classic phone at the end of February.

Related: Nokia smartphones to return in 2017

The original version was retired in 2005, at which point, according to Nokia, it had sold 126m units, making it the the world’s best-selling phone.

According to reports, the phone will initially be available only to European and North American consumers and will cost €59, significantly less than its original price in 2000 of £129.

There have been no further details about how close the new version will be to the original, which gained a cult following due to its impressively long battery life, indestructibility, and the addictive game Snake II.

News of the possible release has had a mixed reception, with some commentators suggesting the past is best left alone.

Others have welcomed the news with enthusiasm.

Others seem to misunderstand the fundamental virtues of the original version.

And some have no need for a re-release because theirs still works.

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PHOTO: The original Nokia 3310 Photograph: Science & Society Picture Library/Getty Images

This article titled “Nokia 3310, beloved and ‘indestructible' mobile phone, ‘to be reborn'” was written by Anna Livsey, for theguardian.com on Wednesday 15th February 2017 04.33 UTC

Seventeen years after it was originally launched, the Nokia 3310 is reportedly set to make a comeback.

HMD Oy Global, a Finnish manufacturer with the exclusive rights to market the Nokia brand, is apparently planning to release a revamped version of the classic phone at the end of February.