Air Canada Allows Passengers To Bid For Seat Upgrades

Air Canada Allows Passengers To Bid For Seat Upgrades
Design & Architecture

The Canadian airline is making it easier to fill out seats in its more expensive cabins by allowing customers to pay only what they are willing

Sara Roncero-Menendez
  • 20 march 2017

Nothing makes a trip better than getting an upgrade to business or first class, but getting them can be tricky and a matter of luck. Airline Air Canada is looking to make the process a little easier by allowing its customers to bid on an upgrade.

air canada.png

The new AC Bid Upgrade programs lets customers put in a bid up to 96 hours before on an eligible flight. 48 hours before, if the bid is accepted, they will get an email and their credit card will be charged. According to the website, customers should pay how much they think the upgrade is worth: “You should submit the highest offer price you are willing to pay. The acceptance of an upgrade offer is dependent on several factors including availability, the number offers received and the amount each passenger is offering to be upgraded.” While there’s no guarantee, the system is so easy, it might be worth taking the gamble on getting better food, more leg room, and priority boarding.

AC Bid Upgrade

+AC bid upgrade
+air canada
+air travel
+bidding system
+seat upgrade

More in travel


Tesla’s Latest EV Radically Changes Trucking

If Tesla can deliver, long distance truck transport is set for a revolution

22 November 2017

AccorHotels Is Integrating Local Businesses Into Its Guest Experience

AccorHotels is introducing a new app called AccorLocal that will connect travelers and local services

20 November 2017

The Latest


PSFK is proud to host a special half-day conference around the findings in of our latest report on innovation and opportunity in retail

January 16, 2018 | New York City
Video CEO Aria Finger shares what it takes to have a successful brand partnership

September 27, 2017
No search results found.