YouTube Wants Fans To Share Video With Each Other In Real Time
The project is a neon-colored response to Facebook Live and Twitter’s Periscope targeted at Gen Z
From Google’s internal incubator, Area 120, comes Uptime, a new app which tries to turn watching YouTube videos into a social experience. The app lets users search and share video and video clips from YouTube and import them to the app where they are visible to all the other users. Those watching in real time can exchange comments and add stickers, but friends who tune in at a different time can still see your reactions as they are associated with your video.
With no live streaming support or private messaging features, Utime is an intriguing exploration in how people are interacting with already existing video content in a social media setting, rather than an actual competitor to the more well-established Facebook Live or Periscope. However, depending on the app’s popularity, some of its features could be integrated into YouTube or more functionalities may be added.
The app is currently only available on iOS devices and can be accessed with an invite code “PIZZA.”
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Shaila is the co-founder of Enstitute, a two-year apprenticeship program built off the “learn by doing” model. Enstitute challenges the notion that bachelor’s degrees are a necessity before one can become a successful member of society. Instead, Enstitute seeks out talented digital natives and offers them mentorship opportunities through hands on apprenticeships at companies like The New Republic, The Huffington Post and Thrillist. Despite advocating against a traditional education, Shaila has had an impressive one of her own, having graduated with honors from Arizona State University and earned her MBA from Harvard Business School.