MLB Social Network Lets Baseball Players Interact With Fans
Baseball fans now have access to a new social media application called Infield Chatter dedicated to building greater interaction
The Major League Baseball (MLB) Players Association has made it easier for baseball fans to interact with their favorite professional players by launching a new MLB social network application called Infield Chatter.
Professional players on the application have verified accounts fans can follow. The players can host their own live video chats that fans can take part in throughout the season. Some players may also hold contests on their feed where fans can win player-hosted experiences at games, autographed items, and more.
The creation of Infield Chatter was on the request made by the players. They were looking for a modern way to interact with their fans outside of baseballs games, and a social network made the most sense as it provides a way for one person to reach out to thousands at a time.
More than 1,000 players already have verified accounts on Infield Chatter.
PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by pioneers at well known and new companies.
Horace Luke is a co-founder and chief executive officer of Gogoro, a startup utilizing the power of mobile connectivity and data analytics to transform energy distribution and management in the world’s cities. He has overseen product development and corporate strategy from the outset, including the soon to be released Gogoro Smartscooter™. Previously, Horace served as chief innovation officer at HTC.
DoSomething.org CEO Aria Finger shares what it takes to have a successful brand partnership