Nescafé Bench Brings People Together Over A Coffee

Nescafé Bench Brings People Together Over A Coffee
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The Hello Bench shortens when someone is sitting at each end

Emma Hutchings
  • 25 april 2017

When people sit down on a bench they usually sit at the opposite end to anyone else already there. Nescafé Italia designed a special bench that brings people together and helps them forge new friendships. The Hello Bench at Milan Design Week promoted the role coffee has in building relationships by offering pedestrians a red mug and a red bench to sit and enjoy it on. Whenever a person was sitting at each end, the bench was activated, shortening to move them closer together and break the ice for a conversation to start. You can check out the Nescafé bench in the video below:

Nescafé

When people sit down on a bench they usually sit at the opposite end to anyone else already there. Nescafé Italia designed a special bench that brings people together and helps them forge new friendships. The Hello Bench at Milan Design Week promoted the role coffee has in building relationships by offering pedestrians a red mug and a red bench to sit and enjoy it on. Whenever a person was sitting at each end, the bench was activated, shortening to move them closer together and break the ice for a conversation to start. You can check out the Nescafé bench in the video below:

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+coffee
+Design
+Milan Design Week
+nescafe

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