Service Connects Stores With Pop-Up Retail Locations

Service Connects Stores With Pop-Up Retail Locations
Advertising

Appear Here allows brands big and small rent out store space for a limited time

Leo Lutero
  • 24 april 2017

In an age where brick-and-mortar stores are closing down by the minute, Appear Here‘s service is invaluable to brands who are seeking the flexibility of a temporary location or who just can’t afford a flagship just yet.


Appear Here works a lot like Airbnb but instead of apartments, people can rent retail spaces at a daily rate. This makes it a perfect source of venues for brands or artists wanting to create pop-up stores and other short-term retail experiences.

Appear Here’s model is all about simplicity. In fact, the platform works both ways. Owners of the spaces (the landlords) have access to a dashboard with an overview of their locations. On it, landlords can view, reject or approve requests from potential tenants. Payments are handled via the platform as well, making it a quick, hassle-free transaction for both parties.

If that wasn’t alluring enough, all listed locations come with a free photoshoot and editorial coverage.

Appear Here operates from Paris and London. What’s more, on April 19, it officially announced its expansion to New York. Naturally Appear Here is at its peak season come fashion week in these key cities each year. So far, the platform has worked with over 80,000 global brands and creatives, housing these companies in over 10 million square feet of space.

On a bigger picture scope, temporary physical stores or pop-ups have been all the rage in recent years. More than just homage to the dying grandeur of a store opening, they provide brands with a more sustainable way to physically reach their customers. For many shoppers, a major draw of pop-up locations is their exclusive “limited time only” quality.

Appear Here

In an age where brick-and-mortar stores are closing down by the minute, Appear Here‘s service is invaluable to brands who are seeking the flexibility of a temporary location or who just can’t afford a flagship just yet.

+advertising
+Brand Development
+london
+Paris
+pop up store
+pop-up
+Product Launch
+Product Launch
+rent
+retail
+shopper experience
+store

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.