5 Great Retailers Speaking At PSFK 2017

5 Great Retailers Speaking At PSFK 2017
Consumer Goods

These brand leaders are all redefining their industries and bringing new ideas to retail

Matt Vitone
  • 17 may 2017

If retail were a garden, much of it would be wilting away right now. Sagging sales, store closures and bankruptcies continue to drag down the industry, but beneath the retail rubble lies fertile soil for fresh innovators to grow where tall trees once stood. At this year’s PSFK conference, we will gather some of the most innovative brand leaders who are bringing fresh ideas to industries as far flung as fitness, ice cream, cannabis and hospitality.

These innovative retailers will all be speaking at our PSFK 2017 conference on Friday, May 19. Buy a ticket today before it sells out!

Tom Cortese

Rather than trek to physical four-walled institutions to work out en masse, Peloton COO and Co-Founder Tom Cortese is betting that people would much rather break a sweat in their very own living rooms while connected to a digital instructor. As consumer preferences shift away from big-box gyms to single-serve platforms, Peloton’s Netflix-like library of live-produced classes marries the comfort of home fitness to the high-energy engagement of celebrity-run classes.

“How wonderful would it be to take all that power of the connected web and bring that into the fitness space to create this truly interactive media platform? Where even from the comfort of my own home, I feel completely engaged, with a real-life community of people struggling along with me and an instructor encouraging me?”

Click here to read more about Tom in this exclusive interview with PSFK.

Derek McCarty

In California, where voters chose last year to legalize cannabis consumption, a “green rush” is sweeping in a new wave of companies hoping to take advantage of the newly-opened market. One of these green startups is hmbldt, which sets itself apart by taking a scientific stance on cannabis-based therapy, producing six different “dose pens,” including strains that can help patients sleep better and alleviate pain. Derek McCarty, hmbldt’s head of marketing, thinks taking advantage of this new market is partially about changing attitudes surrounding cannabis.

“Our goal is to bring the conversation around cannabis back down to basics, because before people decided it was bad, it was really good and an important therapeutic tool.”

Click here to read more about Derek in this exclusive interview with PSFK.

Noreen Chadha

Who exactly is this next-gen traveler? Defined less by a specific age bracket, but more by lifestyle and state of mind, they are urbanites who are always on-the-go and looking for the perfect blend of comfort and authenticity. They might fork out $200 on a gourmet dinner one night and then chow down a $2 breakfast taco from a street cart the following morning. CitizenM’s commercial director of USA Noreen Chadha has cracked the luxury-meets-laidback enigma that is the millennial traveler mindset.  In her talk at PSFK 2017, Noreen will discuss the idea behind building an affordable, boutique hotel that appeals to the next generation traveler—someone who is mobile, tech-savvy and looking for ‘smart luxury.’

“We are increasingly looking for places where we can feel at home when we travel, and I think in our ever changing world, we want to hold on to the familiar.”

Click here to read more about Noreen in this exclusive interview with PSFK.

Nicholas Morgenstern

It’s difficult to build a brand that stands out in an industry as saturated as the ice cream industry. Somehow, Nicholas Morgenstern successfully managed to accomplish this all within a few years. Morgenstern’s Finest Ice Cream is a favorite for tourists and native New Yorkers alike. An ice cream parlor dedicated to creating the perfect texture and flavor for each flavor, its popularity means there is always a door out the window. His approach to his business is centered around creative experimentation, and this dedication has shifted the way people eat and think about ice cream from a mere sweet treat to a frozen work of art.

“Morgenstern’s Finest Ice Cream is my chance to express my love of the quintessential American indulgence. I have been dreaming of these flavors, this style and this place for years.”

Click here to read more about Nicholas in this exclusive interview with PSFK.

Mike Lee

Step into any grocery store today, and as you take out your iPhone to check your shopping list and listen to your Spotify weekly playlist, you’ll notice the food aisles you’re browsing haven’t changed that much at all. The physical products themselves are still distributed, laid out and sold in a familiar fashion—for customers to manually pick up, put in their shopping cart, scan at a checkout and pay for at a cash register. Not exactly an inspiring or mind-stimulating experience. Studio Industries and Food Market founder Mike Lee, however, believes the future of food is finally having its a-ha moment. In his words, the food industry looks just like Silicon Valley, except it’s 10 years behind and twice as slow. The key to building the food industry of tomorrow, in his view, is to offer experience over product.

“People spend an afternoon in an Apple Store, check their email and write entire novels. How do you get to a point where people want to linger around a grocery store and just loiter? That’s when you know you’ve created a good experience.”

Click here to read more about Mike in this exclusive interview with PSFK.

These innovative retailers will all be speaking at our PSFK 2017 conference on Friday, May 19. Buy a ticket today before it sells out!

If retail were a garden, much of it would be wilting away right now. Sagging sales, store closures and bankruptcies continue to drag down the industry, but beneath the retail rubble lies fertile soil for fresh innovators to grow where tall trees once stood. At this year’s PSFK conference, we will gather some of the most innovative brand leaders who are bringing fresh ideas to industries as far flung as fitness, ice cream, cannabis and hospitality.

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+Interview
+noreen Chadha
+psfk 2017
+Public
+retail

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