Hue is a colorful inhaler designed for kids with asthma to enable them to feel less self-conscious when taking their medicine

Asthma is a chronic condition that affects about 25 million people or about eight percent of the population. Although it often doesn’t develop until adulthood, a large percentage of children also have this chronic respiratory disease. In fact, 6.2 million or 8.4 percent of all those under the age of 18 have asthma.

Unfortunately, childhood asthma has some negative social and emotional impacts. The media often portrays children with asthma as comical kids with few friends, which makes it even more difficult for those carrying an inhaler to fit in. Even though asthma is the most common chronic disease in childhood, it’s not widely accepted, and many kids feel the social and emotional pressures through bullying and negative self-image.

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