How Crowdsourcing Can Help Detect Counterfeit Products

How Crowdsourcing Can Help Detect Counterfeit Products
Banks, Insurance & Financial Services

AllVirtuous was created to monitor the market and build evidence around any potential counterfeit items

Zack Palm
  • 28 june 2017

When fake products find their way onto the market, everyone from the customer purchasing the item to the business who sells the real product, suffers. To help protect companies and consumers from these injustices, AllVirtuous, a technology company based in California, created an application service of the same name to develop evidence of counterfeit items getting distributed on the market.

Brand managers can use the information on this application to monitor trends on the market and receive a vulnerability rating of their products to develop a better idea of what they need to do. The information on the website includes images, prices and geolocation. This information can make it easier for law enforcement agencies to act against claims of violations on intellectual properties.

AllVirtuous

When fake products find their way onto the market, everyone from the customer purchasing the item to the business who sells the real product, suffers. To help protect companies and consumers from these injustices, AllVirtuous, a technology company based in California, created an application service of the same name to develop evidence of counterfeit items getting distributed on the market.

+app
+Brand Development
+Brand Development
+California
+crowdsourcing
+financial services
+product development
+retail

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