Speedo Launches A Dedicated Training Platform For Swimmers

Speedo Launches A Dedicated Training Platform For Swimmers
Fitness & Sport

Called Speedo On, it offers personalized training plans, analysis and a social support network

Emma Hutchings
  • 26 july 2017

Leading swimwear brand Speedo UK has launched a new training platform for swimmers that provides them with personalized training plans and swim stats at a glance. Speedo On lets swimmers track their workouts and offers recommendations based on individual goals.

The online platform gives users access to training programs developed by top coaches and athletes, personalized tips and advice, and other unique content to help them improve their swimming performance. Speedo On even lets users view their swim stats and analysis of all their swims to help them reach their goals. The platform offers content tailored to their swimming ambitions and progress, with personalized content including drill videos, training tips, and articles to help improve technique and stamina in the water.

speedo-on-challenge.jpg

Speedo On also offers a social network for swimmers from around the world, letting them follow their swim buddies, earn badges, share progress and encourage others to achieve their fitness goals. The platform syncs with waterproof fitness trackers to add depth to swim analysis and progress. It is currently compatible with Misfit and Garmin, with more being added soon. There is a free version, along with a Premium edition (£5.99 per month/£39.99 a year) that gives users deeper analysis, challenges, and a range of training plans and recommended content.

Dan Bullock, Speedo On Head Coach, said in a press release:

“As a coach, I ask my swimmers daily to record a swim log to help track progress. Some do but it is an effort. The Speedo On platform now simplifies this immensely – taking stats and data from your watch, keeping you accountable to a virtual coach and encouraging you to get back in the water more frequently. I personally use it and have swum more as a result of having a renewed interest in my performances. The camaraderie and support of a network of swimming friends cheering you on and the pat on the back for a new swimming best time or distance will have you get so much more out of your swimming.”

Speedo On

Leading swimwear brand Speedo UK has launched a new training platform for swimmers that provides them with personalized training plans and swim stats at a glance. Speedo On lets swimmers track their workouts and offers recommendations based on individual goals.

+Europe
+Fashion
+fitness
+fitness / sport
+Innovation
+personalization
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+sport & fitness
+Statistics
+technology
+tips
+UK

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