In Brief

Mia is an expert bot that can answer questions and sell people insurance via the social platform

The financial services industry is finding new life in technology. Digital banks and fin-tech startups are aggressively changing the way people handle money. This is exactly what inspired two of the team behind Mia to get to work. Mia is the nickname of the latest AI chatbot that looks for the best insurance policies for your needs. All you have to do is send her a hello on Facebook Messenger.

The bot, however, is more than just a talking machine. Instead, it serves as your personal insurance expert. You can send her a copy of all your existing policies and it will automatically scan them. Mia will store the policies, indicating their coverage, premium and policy numbers, on an easy interface.

If you need to learn more about the coverage, you can ask Mia to run searches. For example, if you wonder if your bicycle is covered by your home insurance, you can message Mia “Cover search”, “Home”, then “Bicycle”. The bot will be quick to scan through the fine text of your policies.

The bot makes money through Mia selling. Soon, the bot will be an expert in helping customers find the best insurance products in the market. The app is currently working with the Financial Conduct Authority in the United Kingdom and once accepted, it will invite high street insurers to make Mia a legitimate insurance agent.

The potential of AI in closing the sale has been featured on PSFK. From personal stylists, high-tech vending machines to tailored advertising, the resolution at which AI can personalize experiences seem to continually approach the human capacity. So much so that it is replacing actual jobs. In Japan for example, Fukoka Mutual Like has declared 30 employees redundant because of AI.

To use Mia, get the link to Messenger here.

Mia

The financial services industry is finding new life in technology. Digital banks and fin-tech startups are aggressively changing the way people handle money. This is exactly what inspired two of the team behind Mia to get to work. Mia is the nickname of the latest AI chatbot that looks for the best insurance policies for your needs. All you have to do is send her a hello on Facebook Messenger.

The bot, however, is more than just a talking machine. Instead, it serves as your personal insurance expert. You can send her a copy of all your existing policies and it will automatically scan them. Mia will store the policies, indicating their coverage, premium and policy numbers, on an easy interface.