LG Put Up A Dishwasher-Themed Water Park In New York

LG Put Up A Dishwasher-Themed Water Park In New York
Advertising

To promote its new four-arm spray dishwasher, LG inflated a pop-up water park on New York's Upper East Side

Azalea Pena
  • 22 august 2017

It’s summer in New York, so LG put up a giant inflatable water park to help everyone cool down. The LG Quadwash Water Park also helped promote LG’s new Quadwash dishwasher that features four spray arms instead of the usual two.

The LG Quadwash Water Park was installed on August 19, as part of the Citi Summer Streets program, on Park Avenue between 70th and 71st Streets. The inflatable structure included large dishes, utensils and giant spray arms, from which kids and adults could slide down. Larger than two and a half tennis courts, the temporary water park could accommodate 25 to 30 people at a time.

Apart from the water slides, passersby could get more information on the LG Quadwash dishwasher at poolside cabanas. Participants also had a chance to win one of the dishwashers in social media contests.

LG Quadwash Water Park

It’s summer in New York, so LG put up a giant inflatable water park to help everyone cool down. The LG Quadwash Water Park also helped promote LG’s new Quadwash dishwasher that features four spray arms instead of the usual two.

+advertising
+children
+cities
+experiential marketing
+Experiential Marketing
+financial services
+fitness / sport
+home
+lg
+new york city
+Social Media
+sport & fitness
+technology
+USA

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