Designers are given a task to think creatively with this randomizer game from MIT Media Lab

design(human)design is a game developed by MIT Media Lab to help inspire designers with random but purposeful prompts. For example: design a brand inspired by Eastern medicine that is responsive through wireframes using Photoshop. The game will randomly come up with ideas for five categories that make up the backbone of design: artifact, inspiration, experience, attributes and the medium.

On the website, clicking refresh will give you a new set of completely random design attribute pairings. You can also selectively click on design components to change just a few at a time. Like the selection you get? Click a button to save the combination for future reference. A physical version of the game uses a set of five cards for users to select. The project was inspired by the design process at the Cambridge, Massachusetts branch of IDEO and by Dadaist chance art (piecing together random, readymade artifacts to produce new art).

design(human)design

design(human)design is a game developed by MIT Media Lab to help inspire designers with random but purposeful prompts. For example: design a brand inspired by Eastern medicine that is responsive through wireframes using Photoshop. The game will randomly come up with ideas for five categories that make up the backbone of design: artifact, inspiration, experience, attributes and the medium.

On the website, clicking refresh will give you a new set of completely random design attribute pairings. You can also selectively click on design components to change just a few at a time. Like the selection you get? Click a button to save the combination for future reference. A physical version of the game uses a set of five cards for users to select. The project was inspired by the design process at the Cambridge, Massachusetts branch of IDEO and by Dadaist chance art (piecing together random, readymade artifacts to produce new art).