Refueled Fabrics Turn Pollution Into Eco-Friendly Apparel

Refueled Fabrics Turn Pollution Into Eco-Friendly Apparel
Design

PSFK's Fashion Debrief spotlights brands teaming up with environmental groups to incorporate renewed materials like algae and ocean plastic into products

PSFK Labs
  • 25 september 2017

PSFK’s Fashion Debrief spotlights how key brands, designers and figures in the fashion industry are leading the way towards eco-friendly production. Developed alongside perspectives shared by industry experts like Jessica Graves (Sefleuria), Cyrill Gutsch (Parley for the Oceans) and Timo Rissanen (Parsons School of Design), the Fashion Debrief will guide producers and designers in any industry to create sustainable product cycles.

Pivoting away from fabric staples like cotton or wool fibers, designers are researching new ways to use waste, harmful pollutants and other toxins as principal ingredients throughout fashion lines. Collaboration-friendly initiatives between clothing brands and green activists are leaning on these atypical resources for recycled apparel that supports a global cause.

“Fashion will really be looking inward at how do we produce new and different things from all this waste we create. Microbes are going to be the theme. We’re going to need to start thinking about how do we produce the same quality we used to produce with renewed materials. It won’t just be for aesthetics. It’ll be necessary.” Jessica Graves. Founder & Data Scientist, Sefleuria

“A product made from the very problem we are fighting to fix only amplifies the message. We all share the responsibility to avoid plastic whenever we can….We need to phase out plastic and reinvent the material itself. To do that, we need a creative, positive and realistic approach to solutions—one that motivates and unites people, rather than discourages them.” Cyrill Gutsch. Founder, Parley for the Oceans

“Creating landfills in the first place is the issue we should deal with, [but we should aim] not to create waste to begin with.” Timo Rissanen. Assistant Professor of Fashion Design and Sustainability, Parsons

VivoBarefoot: Manufacturing Process Helps Clean Polluted Lake Water

Minimalist shoe manufacturer VivoBarefoot redesigned its amphibious Ultra III shoes using algae. Partnering with Bloom Foam, a manufacturer of plant-based materials sourced from algae biomass, each Ultra III shoe helps filter 57 gallons of algae-polluted water in China’s Lake Taihu, where pollution has led to massive algae explosions. The current model uses 40% algae and 60% petroleum-based EVA material.

Stella McCartney + Parley For The Oceans: Salvaged Ocean Waste Repurposed In Ongoing Apparel Collaboration

Fashion designer Stella McCartney and environmental activist conglomerate Parley For The Oceans team up for clothing and accessory lines made from ocean plastic instead of woven polyester. Each piece in the Ocean Legends project will pay homage to pioneers in the clean ocean movement. Their premiere item is an eco-friendly edition of McCartney’s Falabella Go backpack, created using recycled polyester fabric made from ocean plastic.

For more, download the full Fashion Debrief!

PSFK’s Fashion Debrief spotlights how key brands, designers and figures in the fashion industry leading the way towards eco-friendly production. Download the full report here, or request a meeting for your office. For full access to all of PSFK’s reports, debriefs, articles and archives, become a PSFK Member today.


Lead Image: Stella McCartney + Parley for the Oceans

PSFK’s Fashion Debrief spotlights how key brands, designers and figures in the fashion industry are leading the way towards eco-friendly production. Developed alongside perspectives shared by industry experts like Jessica Graves (Sefleuria), Cyrill Gutsch (Parley for the Oceans) and Timo Rissanen (Parsons School of Design), the Fashion Debrief will guide producers and designers in any industry to create sustainable product cycles.

+apparel
+Design
+Fashion
+fashion debrief
+Parley for the Oceans
+psfk labs
+Recycled Materials
+stella mccartney
+Sustainability
+Sustainability
+work

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