These Matches Use A Simple Design To Solve A Common Problem

These Matches Use A Simple Design To Solve A Common Problem
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Designer Leo Burnett may just have designed 'The Perfect Match'

Matt Vitone
  • 26 september 2017

Despite the invention of the lighter, there’s still nothing quite as satisfying as striking a fresh match to the side of the box. Canadian design studio Leo Burnett seems to share this sentiment and has gone ahead and created a product dubbed ‘The Perfect Match.’

Inside the box there are four matchsticks of different lengths, each with a different colored head that makes them immediately identifiable, meaning no longer will you have the problem of not having the right sized-match when needed.

“Life is full of things that need burning. Some things, like candles, need short matchsticks. Other things, like dynamite, need long sticks,” Leo Burnett writes on its website. “The sticks are organized in a custom tray that slides into one of four embossed cases. Now, no one will go without The Perfect Match.”

Leo Burnett

Despite the invention of the lighter, there’s still nothing quite as satisfying as striking a fresh match to the side of the box. Canadian design studio Leo Burnett seems to share this sentiment and has gone ahead and created a product dubbed ‘The Perfect Match.’

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