A compact measuring tool that attaches to a keychain makes measuring a very portable task

The Work of Mind, a startup based in Toronto, wanted to design a tape measure that’s easier for someone to carry around and use every day. So it created Rollbe, a compact measuring tool with which the user measures an object by rolling across its surface.

The Rollbe resembles a large coin and comes in two measuring sizes: four inches (10 centimeters) and eight inches (20 centimeters). When someone wishes to measure an object with it, they grab ahold of the handle and start on the highest number—for example, on the number four for the four-inch model. They then roll the tool until they’ve finished measuring their desired object. Along the way, the device makes small clicks each time the user spins the measuring tool its full circumference to remind them of the total measurement. To make it even easier to carry around the developers created a small leather pouch the Rollbe fits inside to attach to a keychain.

Rollbe launched as a Kickstarter campaign earlier this year and was successfully funded on August 30.

Rollbe

The Work of Mind, a startup based in Toronto, wanted to design a tape measure that’s easier for someone to carry around and use every day. So it created Rollbe, a compact measuring tool with which the user measures an object by rolling across its surface.

The Rollbe resembles a large coin and comes in two measuring sizes: four inches (10 centimeters) and eight inches (20 centimeters). When someone wishes to measure an object with it, they grab ahold of the handle and start on the highest number—for example, on the number four for the four-inch model. They then roll the tool until they’ve finished measuring their desired object. Along the way, the device makes small clicks each time the user spins the measuring tool its full circumference to remind them of the total measurement. To make it even easier to carry around the developers created a small leather pouch the Rollbe fits inside to attach to a keychain.