Swedish Banks Roll Out Bots To Help Customers Complete Transactions

Swedish Banks Roll Out Bots To Help Customers Complete Transactions
Banks, Insurance & Financial Services

The AI service agents are built to sound like women, since research suggests that customers prefer female voices

Lauren Kirkwood
  • 24 october 2017

Several Swedish banks have introduced advanced banking bots that are designed to sound like women, thanks to research that suggests customers prefer listening to female voices.

This year SEB AB, one of Sweden’s largest banks, rolled out Aida, a bot that functions as a customer service representative. A bot previously used by the bank was solely for internal IT support and interacted with employees, but not with customers.

Another financial institution, Nordea Bank, launched a virtual assistant named Nova who is programmed to answer questions in Norwegian. Meanwhile, Swedbank AB introduced Nina, an assistant whom customers can message with questions. Nina is programmed to point customers toward the financial services they need, saving human employees time.

Banking Bots


Lead Image: Swedish currency via Shutterstock

Several Swedish banks have introduced advanced banking bots that are designed to sound like women, thanks to research that suggests customers prefer listening to female voices.

This year SEB AB, one of Sweden’s largest banks, rolled out Aida, a bot that functions as a customer service representative. A bot previously used by the bank was solely for internal IT support and interacted with employees, but not with customers.

+AI
+artificial intelligence
+banking
+bots
+customer experience
+customer service
+Europe
+financial services
+Market Research
+retail

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.