GM Marketplace Lets Drivers Order Dinner From The Dashboard Of Their Car
The new GM Marketplace allows drivers to order a service from the car's dashboard rather than looking down at their phones
GM wants to make it easier for drivers to locate food and services while on the road with a new feature called the Marketplace.
Drivers who own a GM connected car can activate their dashboard’s touchscreen to open up the Marketplace. The service lists nearby locations and even helps the driver order food or make reservations, granting them the luxury to keep their eyes and attention on the road. The only downside is that GM will only list companies they partner with, such as TGI Fridays, IHOP, ExxonMobil and Delivery.com and will only provide to a handful of options from each menu to ensure drivers don’t get too distracted by the Marketplace while they drive.
PSFK is proud to host a special half-day conference with expert speakers on new opportunity in brick & data retail
DoSomething.org CEO Aria Finger shares what it takes to have a successful brand partnership