The script can disable websites when it detects that their visitors are behind the wheel

Audi’s Safety Code is a script can be easily installed on existing websites. Using GPS data, the code can analyze if the website visitor is traveling at a speed over 20 kilometers per hour (or 12.5 mph). If so, a pop-up will appear asking the visitor to confirm whether or not they’re driving.

While it’s easy to lie, the simple reminder is a great way to deter people from using their phones on the road. Similar anti-distracted driving features are already in use in some apps, including Google’s traffic navigator Waze. Audi’s work makes it easy for other websites to join in on preventing accidents on the road due to distracted driving.

The code is simple and now works on the Swedish Audi online portal. A dedicated website, SafetyCode.se, campaigns for other administrators to implement the code.

This clever campaign is the brainchild of Swedish agency Åkestam Holst.

SafetyCode.se


Lead Image: Man using cell phone while driving via Shutterstock

Audi’s Safety Code is a script can be easily installed on existing websites. Using GPS data, the code can analyze if the website visitor is traveling at a speed over 20 kilometers per hour (or 12.5 mph). If so, a pop-up will appear asking the visitor to confirm whether or not they’re driving.

While it’s easy to lie, the simple reminder is a great way to deter people from using their phones on the road. Similar anti-distracted driving features are already in use in some apps, including Google’s traffic navigator Waze. Audi’s work makes it easy for other websites to join in on preventing accidents on the road due to distracted driving.