Ralph Lauren’s Olympic Uniforms Include Built-In Heaters

Ralph Lauren’s Olympic Uniforms Include Built-In Heaters
Fashion & Apparel

The clothing company is using technology to compete with the chilly Pyeongchang weather for the 2018 Winter Olympic Games

Jiwon Kim
  • 25 january 2018

The 2018 Winter Olympics are being held in the scenic, but still very cold county of Pyeongchang, South Korea. American clothing company Ralph Lauren has the honor of fitting U.S. athletes for the opening ceremony on Feburary 9. In traditional fashion, athletes will be wearing red, white and blue parkas but this year the jackets will also be equipped with a battery pack. With the push of a button, athletes can get instant access to some heat, according to USA Today.

The battery pack itself is well-hidden and works by heating up the electronic-printed inks that are found in the interior of the jackets. There are no wires at all. According to USA Today, athletes also have the ability to decide the temperature of the coat through their cellphones. There are three heat settings; the highest setting can last for five hours while the lowest setting can last for a full eleven hours. All one has to do is charge the battery when it runs out.

The parka is available to the public, but is currently sold out. Anyone who wants one can be added to the possible future waiting list.

Ralph Lauren

+consumer goods
+fitness / sport
+Gaming & Play
+ralph lauren
+South Korea
+sport & fitness
+winter olympics

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