menu

Showroom Brings Online Subscription Boxes To Offline Retail

Showroom Brings Online Subscription Boxes To Offline Retail
Advertising

With themed series, Pop Box wants to bring online brands to customers at a physical location

Zack Palm
  • 3 january 2018

Pop Box is retail store experiment aiming to introduce new online brands to customers. Every few months, the company opens a brick-and-mortar store with a new theme. The first theme, for the holiday season, focused on subscription boxes. Customers who visited the store had the chance to handle the products of each subscription box, rather than simply sign up to receive one hoping the items would work out for them when they arrived.

The store opened in late October in Chicago’s Lincoln Park. The subscription box theme ended on December 24, with a new theme expected to begin shortly.

Pop Box


Lead Image: Shop Pop Box via Facebook

+advertising
+experiential marketing
+Pop Box
+pop-ups
+retail
+subscription box

More in retail

retail

Oreo Now Offers Cookie Subscriptions To Die-Hard Fans

The 'Cookie Club' monthly box includes new flavors and Oreo merchandise

17 January 2018
retail

Singapore Store Only Sells Products Funded On Kickstarter

We The People retail stores provide consumers with an opportunity to purchase crowdfunded products in person

17 January 2018

The Latest

Event

PSFK is proud to host a special half-day conference with expert speakers on new opportunity in brick & data retail

January 17, 2018 | New York City
Video

Wearable X CEO Billie Whitehouse spoke to PSFK 2017 about designing wearables for all five senses and maintaining a sense of humor

September 27, 2017
No search results found.