Blue World Voyages is looking to attract younger passengers with healthy food, fitness classes and programming focused on wellness

The wellness trend continues to permeate and grow in new and existing products and services. A new company called Blue World Voyages, developed by Miami-based fitness entrepreneur Gene Meehan, is looking to buy three medium-sized passenger ships and transform them into a wellness-themed cruise line.

The plan for the ships is to remove some of the cabins and create a sprawling activity deck with a basketball court, baseball hitting cage, golf training and simulation, and a large health centre and spa. Additionally the line will feature healthy food and educational programming focused on wellness.

Blue World Voyages hopes to attract younger passengers that are looking for a more active experience while traveling to interesting places. To finance the renovations the company started a crowdfunding campaign to get to its $10 million goal, which would be added to the $15 million they have in investments already. Crowdfunders will be awarded a reservation on the ship during the inaugural year.

Blue World Voyages


Lead Image: Geert Pieters | Unsplash

The wellness trend continues to permeate and grow in new and existing products and services. A new company called Blue World Voyages, developed by Miami-based fitness entrepreneur Gene Meehan, is looking to buy three medium-sized passenger ships and transform them into a wellness-themed cruise line.

The plan for the ships is to remove some of the cabins and create a sprawling activity deck with a basketball court, baseball hitting cage, golf training and simulation, and a large health centre and spa. Additionally the line will feature healthy food and educational programming focused on wellness.