Based on their ideals of women's empowerment, Tuxe is expanding their brand to include coaching sessions that reflect the clothing

Women’s clothing brand Tuxe is preparing to launch a new initiative, offering free performance coaching sessions to customers with every purchase. In addition to fashion designers, the company employs a team of performance coaches and psychologists. “We bring know how in fabric sourcing, pattern cutting and fit together with management psychology and leadership consulting for a new way of dressing,” reads the website, “A 360° perspective and support by addressing confidence from the outside and in.”

Tuxe specializes in body suits, as well as blouses and shirts made to provide wearers with more comfort as they go about their days. The garments are made with a special fabric that combats sweat, body odor, and wrinkles. That’s why, based on their ideals of confidence, they’re expanding their brand to include coaching sessions that reflect the clothing. The initiative was born out of a personal experience from the founder, who believes that the brand should be able to extend into the lives of customers as a supportive force even after the purchase has been made.

Tuxe

Women’s clothing brand Tuxe is preparing to launch a new initiative, offering free performance coaching sessions to customers with every purchase. In addition to fashion designers, the company employs a team of performance coaches and psychologists. “We bring know how in fabric sourcing, pattern cutting and fit together with management psychology and leadership consulting for a new way of dressing,” reads the website, “A 360° perspective and support by addressing confidence from the outside and in.”