The health and fitness brand designed the Fitbit Ace for kids and parents to track activity levels, sleep habits and more

Fitbit is set to release its newest activity tracker, the Fitbit Ace, designed to monitor and encourage physical activity for children. Like the brand's other trackers, the device records users' steps and movement throughout the day, but also features a higher goal of 60 active minutes per day for children, lets kids compete with family members, offers special rewards and is even shower-proof. While the tracker is intended for children ages 8 and up to use, it also features a family option that allows parents to control their children's usage.

Launching Ace is part of Fitbit’s goal to reach new audiences as well as an effort to encourage active and healthy lifestyles from a young age. While the tracker aims to provide parents with useful data in their endeavor to raise a healthy family, we will have to wait until the product launches in this year's second quarter to see if it truly resonates with this group.

Fitbit

Fitbit is set to release its newest activity tracker, the Fitbit Ace, designed to monitor and encourage physical activity for children. Like the brand's other trackers, the device records users' steps and movement throughout the day, but also features a higher goal of 60 active minutes per day for children, lets kids compete with family members, offers special rewards and is even shower-proof. While the tracker is intended for children ages 8 and up to use, it also features a family option that allows parents to control their children's usage.