In Brief

The home retailer created a demo store with Accenture that shows how AR could be used to display more products in stores with small footprints

IKEA recently debuted its store of the future at the Mobile World Congress. The Swedish furniture company teamed up with Accenture to create an incredible idea of what the future will look like.

According to RetailDetail, the demo store of the future relies on augmented reality to allow smaller spaces to still present the store’s entire inventory. The walls in the store are screens that offer product descriptions, and an updated version of the famous IKEA pencil that uses RFID technology is all that customers will need to scan products to a digital shopping cart. Customers can then opt to gather their goods or have them delivered to their homes.

While it’s a fascinating and innovative idea, the retailer currently has no plans to actually build a store like this. The demo was simply an attempt by Accenture to show retailers what’s possible.

IKEA | Accenture


Lead Image: Self service checkout via Shutterstock

IKEA recently debuted its store of the future at the Mobile World Congress. The Swedish furniture company teamed up with Accenture to create an incredible idea of what the future will look like.

According to RetailDetail, the demo store of the future relies on augmented reality to allow smaller spaces to still present the store’s entire inventory. The walls in the store are screens that offer product descriptions, and an updated version of the famous IKEA pencil that uses RFID technology is all that customers will need to scan products to a digital shopping cart. Customers can then opt to gather their goods or have them delivered to their homes.