Interview: Inside Marriott's Hotel Innovation Strategy
Toni Stoeckl, Marriott Global Brand Leader & VP, talks to PSFK about the biggest trends in travel and approaching hotel innovation brand by brand
Travelers turn to hotels for the amenities and extra comforts, but they are increasingly looking for something else too—whether it’s a tech-enabled home away from home, programs that meet their wellness and sustainability goals, or an insider’s taste of the surrounding community.
For PSFK's Travel Debrief report and podcast, Marriott International Global Brand Leader & VP Toni Stoeckl shared his perspective on the trends shaping the travel industry and described how Marriott brands are responding to them. Above all, the next-gen experience takes a personalized approach: a travel brand doesn’t need to have something for everyone, as long as it can be everything to someone.