Crate & Barrel Launched A Whimsical Brand Just For Kids
Crate & Kids is the home retailer's latest collection for little ones, including everything from furniture and bedding to toys and decor
Crate & Barrel is expanding its already considerable offerings in home goods with a new line designed specifically for kids, allowing customers to furnish a nursery or child’s room entirely with items designed with tots in mind. Featuring animal themes, bright colors and whimsical motifs, the line leaves no stone unturned, encompassing everything from celestial-themed bedding and papier-mâché unicorn wall mounts to free-standing playhouses, cribs and bookcases.
While the collection features standard furniture like beds, mattresses, nightstands, playtables and desk sets, the accessories are what really set Crate & Kids apart. There is a treehouse playset, plush campfire and log toys, soft lion and bear rockers, books on everything from Coco Chanel to maps of the world, baby playmats and gyms, fluffy beanbags and poufs and plush toys galore. The home goods retailer has outdone itself with this far-reaching collection intended to charm kids and parents alike.
Lead Image: Crate and Kids via Facebook
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Steven Dean is a designer, educator and entrepreneur focused on consumer health and wellness innovation. At his design consultancy, G51 Studio, he is involved in a broad range of projects that span business strategy, interaction and experience design, service design, and brand experience. He has designed and developed integrated user experiences for health and wellness platforms including mobile devices, networked applications and websites.