Crate & Barrel Launched A Whimsical Brand Just For Kids

Crate & Barrel Launched A Whimsical Brand Just For Kids

Crate & Kids is the home retailer's latest collection for little ones, including everything from furniture and bedding to toys and decor

Catherine Ollinger
  • 6 april 2018

Crate & Barrel is expanding its already considerable offerings in home goods with a new line designed specifically for kids, allowing customers to furnish a nursery or child’s room entirely with items designed with tots in mind. Featuring animal themes, bright colors and whimsical motifs, the line leaves no stone unturned, encompassing everything from celestial-themed bedding and papier-mâché unicorn wall mounts to free-standing playhouses, cribs and bookcases.

A post shared by Crate and Kids (@crateandkids) on

While the collection features standard furniture like beds, mattresses, nightstands, playtables and desk sets, the accessories are what really set Crate & Kids apart. There is a treehouse playset, plush campfire and log toys, soft lion and bear rockers, books on everything from Coco Chanel to maps of the world, baby playmats and gyms, fluffy beanbags and poufs and plush toys galore. The home goods retailer has outdone itself with this far-reaching collection intended to charm kids and parents alike.

A post shared by Crate and Kids (@crateandkids) on

Crate & Kids

Lead Image: Crate and Kids via Facebook

+fashion / apparel

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.