The Latest Gym Trend? Workouts For Your Face
Facegym is a new program that blends facials with exercise, implementing special procedures to tone, lift and tighten
“It's not a facial. It's a workout,” reads FaceGym‘s homepage. The company, which has offered its services at Selfridges department store in London, is set to open a flagship location on Bond Street in Manhattan's trendy NoHo neighborhood. Mixing athleticism with skincare, FaceGym is founded on the tenet that facial muscles are no different from those in the rest of the body, and when worked, can improve the look of one's skin and face in general.