Low-Cost Meal Boxes Educate Consumers On Food Waste
Flashfood has created a program that diverts food from landfills into affordable subscription boxes, now with support from Tyson
Food waste has long been an issue in the United States, with an estimated 30 to 40% of food produced going uneaten. Toronto-based Flashfood believes that it has come up with a fix: subscription boxes of ingredients that would otherwise be thrown away.
In the U.S., Flashfood has teamed up with food industry giant Tyson for a pilot program that utilizes food that is fine to eat, but not able to be sold in supermarkets. These include items that may be irregularly cut or otherwise unsuitable for sale. Flashfood is offering the products in 15-pound packages for a cost of $45 per box, which works out to be significantly cheaper than other meal plan services. The boxes are made up of a mix of fruits, vegetables and proteins. According to Flashfood, a box can provide around 14 low-cost meals.
Flashfood hopes to divert surplus food from landfills, but also educate customers that they can prepare healthy meals at a lower cost than supermarket prices. The program will initially run for 90 days in Detroit with hopes to expand into other markets.
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