The discount supermarket chain wants to make wedding planning easier and more affordable with an online wine shopping hub

British supermarket chain Aldi launched an online service to help wedding planners save money on wine and spirits. The web page is designed to help the soon-to-be-wed figure out how to handle the bar at a reception, with advice on everything from wine pairings to how many bottles should be ordered based on the guest count and where to find the highest quality cheap champagne. The retailer says that shoppers can save up to £290 by choosing one of its brand labels for their sparkling wine needs.

As a discount retailer, Aldi is in the business of making shopping easier for the customer. With over 100 affordable wines available on the new wine guide, the company simplifies what is likely one of the most stressful and expensive shopping endeavors of a consumer's life.

 Aldi

British supermarket chain Aldi launched an online service to help wedding planners save money on wine and spirits. The web page is designed to help the soon-to-be-wed figure out how to handle the bar at a reception, with advice on everything from wine pairings to how many bottles should be ordered based on the guest count and where to find the highest quality cheap champagne. The retailer says that shoppers can save up to £290 by choosing one of its brand labels for their sparkling wine needs.