American Express Card Will Be Made From Upcycled Ocean Plastic
American Express is working with ocean conservation organization Parley to align with customer values around pollution and tourism
Global banking company American Express turned its focus on a different kind of green with the help of the ocean advocacy organization Parley and a credit card made from ocean debris. This upcycled card is the first step in American Express’s mission to reduce plastic waste, along with cutting down on single use cards. These cards will be available in the next year after the prototype is market tested.
Along with reducing its contributions to plastic waste, American Express hopes that the card will raise awareness about the need for ocean conservation and what consumers can do to help. Doug Buckminster, Group President of Global Consumer Services for American Express, said in a press release, “Our oceans play a vital role in our lives, the health of our planet and the health of travel and tourism, which American Express has long supported. It’s important that we raise awareness and do our part to keep our oceans blue.”
By connecting this initiative to eco-tourism, American Express shows customers who take advantage of credit card miles and points that the company is in step with their lifestyle and sustainability goals.
Lead Image: Parley