City Bus To Use Automated Passenger Counting To Improve Service
Transport for London will trial several usage tracking tools in an effort to improve rider experience
The city of London is looking to improve its transportation service by testing automated passenger counting tools that deliver data on bus usage in real time. Transport for London (TfL) will be running a three-month trial that includes methods such as tracking changes in bus air pressure and weight, reviewing safety footage and placing sensors over the door of each vehicle. The organization then hopes to use this information to improve the rider experience. In the past, it has relied on ticket sales and customer surveys to understand how people travel.
This is an interesting example of how a traditional service can use technology to better understand customer needs. The trials will be conducted on seven buses starting from June 8.
Lead Image: London bus stock photo from Life In Pixels/Shutterstock