Data-Driven Platform Aims To Improve The Medical Billing Process By Personalizing It
Cedar's millions of data points inform physicians on the best way to engage with patients based on their preferences, by call, text, email or mail, facilitating the online billing process and improving users' experience
The medical billing process can be maddening for recent patients. Not only are the bills sent longer after the procedure, but they also feature numerical codes that make it difficult for the consumer to figure out what they are paying for.
Cedar, a medical billing platform, is attempting to improve this process both for patients and providers. The platform, “analyzes millions of data points to inform how we communicate with and engage patients, in order to ensure an optimal response.”
This communication includes an itemized bill of services that is easy for the consumer to comprehend. The data also informs the platform of the best way to engage with the patient, whether it be by call, text, email or paper mail. The system aims to personalize the service for each client, and also aids physicians by telling them the best communication method and simplifying the billing process.
The idea behind Cedar has been popular and the company has raised $49 Million in Series A and B funding. Utilizing data and technology to solve a long-time challenge for patients, the company is offering users a more frictionless user experience.
Lead image: working on invoice stock photo from Andrey_Popov/Shutterstock