Chick-Fil-A Debuts Fresh-Ingredient Meal Kits To Aid Customers’ Home Cooking

Chick-Fil-A Debuts Fresh-Ingredient Meal Kits To Aid Customers’ Home Cooking
Brand Activation & Immersion

The fast-food chain is making its way into consumers' homes in a new way, providing customers the ingredients and recipes they need to prepare wholesome meals

Rachel Gonzalez
  • 27 july 2018

Maker of the healthiest chicken sandwich in the U.S. fast food game is taking on the meal-by-mail industry: Chick-fil-A is set to release its Mealtime Kits to 150 locations in Atlanta at the end of August until November.

These kits can be picked up at the fast-food chain’s counter, drive-through window or can be prearranged for pick up on the Chick-fil-A One app. They contain fresh, pre-measured ingredients and offer several recipes that are found in stores, including chicken Parmesan and pan roasted chicken, all for less than $20.

The fresh meal kits cater to consumer demand for convenience yet also fresh healthy ingredients. Chick-fil-A is a franchise known for its quality control and assurance, and aims to now extend its brand to customer’s kitchens in the form of an affordable, home-cooked meal.

Chick-fil-A


Lead image: Chick-fil-A via Facebook

Maker of the healthiest chicken sandwich in the U.S. fast food game is taking on the meal-by-mail industry: Chick-fil-A is set to release its Mealtime Kits to 150 locations in Atlanta at the end of August until November.

+Brand activation & Immmersion
+Chick-fil-A
+convenience and supermarket
+Cooking
+fast food
+food & beverage
+fresh
+Grocery
+meal kit
+merchandising & curation
+retail

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