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Game Development Company Offers Wellness Program For Pro Gamers

Game Development Company Offers Wellness Program For Pro Gamers
Entertainment

Providing support for the booming pro-gamer community, Foundry IV is partnering with a recovery and movement company to create health and wellness resources for participants

Jiwon Kim
  • 26 july 2018

All professional sports have intensive and extensive wellness programs to ensure that athletes improve and maintain their health. Unfortunately, pro gamers have not had the same level of attention and care, which is what a partnership between recovery and rehabilitation technology company Hyperice and e-sports consulting firm Foundry IV is trying to change: Aiming to lengthen the career of professional players, the collab is creating a global health and wellness program.

The partnership will study to see how gamers’ body parts respond to stress and develop practices to ensure muscle relaxation and recovery. Gamers will also be taught to utilize Hyperice’s different resources, including a vibrating foam roller that helps with muscle recovery. Hyperice devices will be available for all major gaming events and customized sets will be avaliable for attendees, giving the brand the opportunity to promote its products at different events and shed light into wellness initiatives in the gaming space.

The hope is that this partnership will also improve participation of pro gamers by creating a supportive community that encourages people to join, while also accommodating the growing demands of being a pro gamer.

Hyperice

Foundry IV


Lead image: man playing video game with laptop stock photo from Evgeniy pavlovski/Shutterstock

All professional sports have intensive and extensive wellness programs to ensure that athletes improve and maintain their health. Unfortunately, pro gamers have not had the same level of attention and care, which is what a partnership between recovery and rehabilitation technology company Hyperice and e-sports consulting firm Foundry IV is trying to change: Aiming to lengthen the career of professional players, the collab is creating a global health and wellness program.

+Entertainment
+Gaming & Play
+Health
+Hyperice
+pro gamer
+Shopper education & assistance
+wellness

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