Visitors Can Experience Vienna In VR Through The Eye Of An Eagle

Visitors Can Experience Vienna In VR Through The Eye Of An Eagle
Hotels, Hospitality & Travel

The footage, filmed by four eagles equipped with 360-degree cameras, is an effort on the part of the Vienna Tourist Board to give tourists a new way to experience the city

Todd Neikirk
  • 31 july 2018

Vienna, with its incredible culture and history, has long been renowned as one of Europe’s must-see travel destinations. The Vienna Tourist Board has come up with a clever idea to allow tourist a different way to see the city: through the eyes of a soaring eagle.

The tourist board worked with Red Bull Media House to create the aerial footage. Four eagles were equipped with 360-degree cameras and released from a hot air balloon high above the city. The videos created can be watched by prospective visitors through VR goggles.

According to Vienna Tourist Board CEO Norbert Kettner, “The project was a world first—never before had eagles wearing 360-degree cameras been used to capture footage of a major city.” Vienna had a record number of visitors last year and is looking to keep the momentum going. The videos can be accessed via the Vienna Tourist Board’s website.

Vienna Tourist Board

Vienna, with its incredible culture and history, has long been renowned as one of Europe’s must-see travel destinations. The Vienna Tourist Board has come up with a clever idea to allow tourist a different way to see the city: through the eyes of a soaring eagle.

+360-degree cameras
+Europe
+shopper marketing & promotions
+Vienna
+Virtual Reality

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